“I’ve never done this before BUT…”

Considering the number of times I’ve said that in the past year, it’s apparent that it’s a part of my personal brand! My latest FIRST is planning a virtual baby shower for my friend and partner in all things mommy, Suzanne a.k.a. Zen Mommy. And yet again, it seems nobody’s done this before. Fortunately, I have some assistance. Kolcraft is co-hosting the event and donating an amazing amount of baby gear to the silent auction to benefit the Parents As Teachers Prenatal Program. And, my dear friend Kim Gellman, an often visitor at the Lane is actually hosting this fine event in the real world at her house!

It’s amazing what we are capable of doing when we collaborate. And, one of the things I love about social media is its facilitation of collaboration. Reflecting on Jen’s post earlier this week on branding…

People must be tired of hearing this from me but… here’s my strategy for personal branding: JUST SHOW UP! Be your best Self. Quite naturally and organically, the people who want to come and work/play/collaborate with you will come (see collaborators above). Of course, that requires being authentic because if you pretend to be someone/something else, other kinds of people will show up and since you were pretending in the first place, you may find that you don’t like working/playing/collaborating with them and get tired of pretending you are something you’re not.

I know, not quite so brilliantly penned as my dear friend, Jen. But it’s past my bedtime!