Man on the Side
Filed in Uncategorized, November 6, 2009, 10:31 amToday’s post follows up Mr. Chris Reed’s first (and widely read) LookingGlass appearance, The Attraction Serenade. By day, Chris is a brand catalyst and writer for Talent Revolution, but like many of us, as you’ll see below, he writes differently by night. As you can see by the self-portrait, he’s not too shabby as a [...]
Show Me; Don’t Sell Me
Filed in Uncategorized, November 1, 2009, 9:44 pmIf you read my About a Brand post, you know how successful I think posturing is for any brand. You also know how big of a fan I am of action-based marketing. It’s a win-win-win. If you’re a company who wants to tell the world you’re ’something,’ just go do that ’something.’ It’s good for [...]